D2M Influencer Marketing FORUM: Fachkonferenz zu Influencer Marketing & Relations Management

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Name	Purpose	Lifetime	Type	Provider
_pk_id	Used to store a few details about the user such as the unique visitor ID.	13 months	HTML	Matomo
_pk_ref	Used to store the attribution information, the referrer initially used to visit the website.	6 months	HTML	Matomo
_pk_ses	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_cvar	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_hsr	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_ga	Used to distinguish users.	2 years	HTML	Google
_gat	Used to throttle request rate.	1 day	HTML	Google
_gid	Used to distinguish users.	1 day	HTML	Google
_ga_--container-id--	Persists session state.	2 years	HTML	Google
_gac_--property-id--	Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.	3 months	HTML	Google

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Name	Purpose	Lifetime	Type	Provider
mtc_id	Dieser temporäre Cookie wird durch Mautic gesetzt - einer selbst-gehosteten Marketing Automation Loesung. Die Cookie-Daten helfen bei der Personalisierung der Kundenansprache.	1 year	HTML	Website
mtc_device_id	Dieser temporäre Cookie wird durch Mautic gesetzt - einer selbst-gehosteten Marketing Automation Loesung. Die Cookie-Daten helfen bei der Personalisierung der Kundenansprache.	1 year	HTML	Website
mtc_session_id	Dieser temporäre Cookie wird durch Mautic gesetzt - einer selbst-gehosteten Marketing Automation Loesung. Die Cookie-Daten helfen bei der Personalisierung der Kundenansprache.	1 year	HTML	Website
kmg_persona	Dieser temporäre Cookie wird zur Personalisierung Ihres Benutzererlebnisses gesetzt.	session	HTTP	Website

Marketing

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With the help of these cookies we strive to improve our offer for our users. By means of anonymized data of website users we can optimize the user flow. This enables us to improve ads and website content.

Name	Purpose	Lifetime	Type	Provider
_pk_id	Used to store a few details about the user such as the unique visitor ID.	13 months	HTML	Matomo
_pk_ref	Used to store the attribution information, the referrer initially used to visit the website.	6 months	HTML	Matomo
_pk_ses	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_cvar	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_pk_hsr	Short lived cookie used to temporarily store data for the visit.	30 minutes	HTML	Matomo
_ga	Used to distinguish users.	2 years	HTML	Google
_gat	Used to throttle request rate.	1 day	HTML	Google
_gid	Used to distinguish users.	1 day	HTML	Google
_ga_--container-id--	Persists session state.	2 years	HTML	Google
_gac_--property-id--	Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.	3 months	HTML	Google
_gcl_au	Used by Google AdSense to experiment with advertisement efficiency.	3 months	HTML	Google
AMP_TOKEN	Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.	1 year	HTML	Google
_dc_gtm_--property-id--	Used by DoubleClick (Google Tag Manager) to help identify the visitors by either age, gender or interests.	2 years	HTML	Google
MUID	Used as unique user identifier. The cookie allows user tracking across many Microsoft domains.	1 year	HTML	Bing
MUIDB	Saves anonymous user data from multiple website visits on multiple sites to test advertisement efficiency.	1 year	HTML	Bing
_fbp	Stores the unique visitor ID.	28 days	HTML	facebook
facebookPixel	If JavaScript is not enabled, this pixel initiates a connection to facebook.	none	Pixel	facebook
__RequestVerificationToken	The cookie is used to implement anti-forgery concerning Microsoft-forms on the website.	session	HTTP	Microsoft
AADNonce.forms	The cookie is used to implement Microsoft-forms on the website.	session	HTTP	Microsoft
DcLcid	The cookie is used to implement Microsoft-forms on the website.	3 months	HTTP	Microsoft
MSFPC	The cookie allows user tracking across many Microsoft domains and is used for Bing Analytics.	1 year	HTML	Microsoft
UID	The cookie is used for market and user research (Scorecard Research).	2 years	HTML	Slideshare
UIDR	The cookie is used for market and user research (Scorecard Research).	2 years	HTML	Slideshare
bcookie	Browser Identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform.	2 years	HTML	Slideshare
lang	Used to remember a user's language setting.	session	HTML	Slideshare

External content

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With the help of these cookies we strive to improve our offer for our users. By means of providing video content or other useful content like maps to enhance the user experience.

Name	Purpose	Lifetime	Type	Provider
GoogleMaps	Is used to connect to Google Maps and to display those maps.	none missing translation: duration.	Connection	Google
YouTube	Is used to connect to YouTube and display to videos.	none	Connection	YouTube
MicrosoftStream	Is used to connect to Microsoft Stream and display to videos.	none	Connection	MicrosoftStream
Signature_Api	Is used to connect to the Microsoft signature API.	session	HTTP	MicrosoftStream
Authorization_Api	Is used to connect to the Microsoft authorization API.	session	HTTP	MicrosoftStream
RedirectToThinEmbed	Is used to embed Microsoft Stream videos.	session	HTTP	MicrosoftStream
UserSession_Api	Is used to store the user session of the Microsoft API.	session	HTTP	MicrosoftStream
wfeSessionId	Is used to store the Web Front End Session ID of Microsoft Stream.	session	HTTP	MicrosoftStream

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